Guest Post: Dave Pires // @davepires
When I was living in Japan, I developed the ritual of burning an incense cone while I wrote. Late one night I was leaning back in my chair, matchbox in hand, when I realized it bore two words of wisdom, a koan hidden in plain sight: Strike Anywhere.
Inspiration is born from friction, the heat and light that make up all life. It strikes anywhere, with anyone, at any time. It is the moment of alchemical completion when our imagination ignites.
Of the handful I brought home with me, this is my last unlit box of ‘Bird’s Eye’ matches. I keep them on my desk as a reminder: The fire may not always be in you, but you are full of potential. I also put the logo on my projects as a greeting: When your mind and this meet, there will be sparks.
Inspiration is connection, and we connect with the tectonic heat of inspired work. When you are inspired, you are illuminated. Whatever your craft, Strike Anywhere. Then cultivate that flame, channel the fire and enlighten the world.
Agency: Hallym University, Cheonan-si, South Korea
Design: Doubleday & Cartwright