Vincci Bit Hotel by Marta Cerda Alimbau
Even design and typography aside, the story makes this the greatest wedding invite I have seen.
Ji Lee's book Word as Image.
Started 20 years ago as an assignment in his typography class at art school.
"When we were children, letters were like fun toys," he says. "We played with them through our building blocks. We colored them in books. We danced and sang along with TV puppets while learning C was for 'cookie.' Soon, letters turned into words. Words turned into sentences. Sentences turned into thoughts. And along the way, we stopped playing with them and stopped marveling at A through Z.
I designed this birth announcement after the arrival of my first baby, Stella Bennett. We wanted to do something a little different than your average announcement, and the tongue-in-cheek combination of beer and baby shows our true personality. The Stella Artois label was a perfect fit, being somewhat feminine without being overly girlie or cutesy, as many baby girl items can be.
Agency: H-57 Creative Station - Milan Italy